Our Brand

Want to share our story?
Here’s everything you need to know to help you in your journey.

Primary Colors

PANTONE

532 C

HEX

#1C1F2A

RGB

28,31,42

CMYK

5, 4, 0, 84

PANTONE

7548 C

HEX

#FFC600

RGB

255,198,0

CMYK

0, 22, 100, 0

PANTONE

HEX

#FFFFFF

RGB

255,255,255

CMYK

0, 0, 0, 0

Secondary Colors

PANTONE

430 C

HEX

#7C878E

RGB

124,135,142

CMYK

7, 3, 0, 44

PANTONE

7738 C

HEX

#48A23F

RGB

72,162,63

CMYK

35, 0, 39, 36

PANTONE

2727 C

HEX

#307FE2

RGB

48,127,226

CMYK

70, 39, 0, 11

PANTONE

Warm Red C

HEX

#F9423A

RGB

249,66,58

CMYK

0, 72, 75, 2

Color Shades

Yellow

PANTONE

7550 C

HEX

#D19000

RGB

209,144,0

CMYK

0, 25, 82, 18

PANTONE

7549 C

HEX

#FFB500

RGB

255,181,0

CMYK

0, 29, 100, 0

PANTONE

7548 C

HEX

#FFC600

RGB

255,198,0

CMYK

0, 22, 100, 0

PANTONE

HEX

#FDD032

RGB

253,208,50

CMYK

0, 18, 80, 1

PANTONE

HEX

#FCDA64

RGB

252,218,100

CMYK

0, 13, 60, 1

PANTONE

HEX

#FBE596

RGB

251,229,150

CMYK

0, 9, 40, 2

PANTONE

HEX

#FFF3CB

RGB

255,243,203

CMYK

0, 5, 20, 0

Blue

PANTONE

HEX

#1E477B

RGB

30,71,123

CMYK

36, 20, 0, 52

PANTONE

HEX

#2B67B4

RGB

43,103,180

CMYK

54, 30, 0, 29

PANTONE

2727 C

HEX

#307FE2

RGB

48,127,226

CMYK

70, 39, 0, 11

PANTONE

HEX

#5897E7

RGB

88,151,231

CMYK

56, 31, 0, 9

PANTONE

HEX

#80B0EC

RGB

128,176,236

CMYK

42, 24, 0, 7

PANTONE

HEX

#A8C8F1

RGB

168,200,241

CMYK

29, 16, 0, 5

PANTONE

HEX

#D0E1F6

RGB

208,225,246

CMYK

15, 8, 0, 4

Green

PANTONE

HEX

#244A25

RGB

36,74,37

CMYK

15, 0, 15, 71

PANTONE

HEX

#3A7B38

RGB

58,123,56

CMYK

25, 0, 26, 52

PANTONE

7738 C

HEX

#48A23F

RGB

72,162,63

CMYK

35, 0, 39, 36

PANTONE

HEX

#6BB364

RGB

107,179,100

CMYK

28, 0, 31, 30

PANTONE

HEX

#8EC58A

RGB

142,197,138

CMYK

22, 0, 23, 23

PANTONE

HEX

#B1D6AF

RGB

177,214,175

CMYK

15, 0, 15, 16

PANTONE

HEX

#D5E8D5

RGB

213,232,213

CMYK

7, 0, 7, 9

Red

PANTONE

HEX

#6B2323

RGB

107,35,35

CMYK

0, 28, 28, 58

PANTONE

HEX

#B73735

RGB

183,55,53

CMYK

0, 50, 51, 28

PANTONE

Warm Red C

HEX

#F9423A

RGB

249,66,58

CMYK

0, 72, 75, 2

PANTONE

HEX

#F96660

RGB

249,102,96

CMYK

0, 58, 60, 2

PANTONE

HEX

#F98B87

RGB

249,139,135

CMYK

0, 43, 45, 2

PANTONE

HEX

#F9AFAD

RGB

249,175,173

CMYK

0, 29, 30, 2

PANTONE

HEX

#D9D4D4

RGB

217,212,212

CMYK

0, 2, 2, 15

Neutral

PANTONE

HEX

#0D0F14

RGB

13,15,20

CMYK

3, 2, 0, 92

PANTONE

532 C

HEX

#1C1F2A

RGB

28,31,42

CMYK

5, 4, 0, 84

PANTONE

HEX

#2C2F39

RGB

44,47,57

CMYK

5, 4, 0, 78

PANTONE

HEX

#3C3F49

RGB

60,63,73

CMYK

5, 4, 0, 71

PANTONE

HEX

#5D6068

RGB

93,96,104

CMYK

4, 3, 0, 59

PANTONE

HEX

#7F8188

RGB

127,129,136

CMYK

4, 3, 0, 47

PANTONE

HEX

#949596

RGB

148,149,150

CMYK

1, 0, 0, 41

PANTONE

HEX

#C0C2C6

RGB

192,194,198

CMYK

2, 2, 0, 22

PANTONE

HEX

#E1E2E5

RGB

225,226,229

CMYK

2, 1, 0, 10

PANTONE

HEX

#E6E8EA

RGB

230,232,234

CMYK

2, 1, 0, 8

PANTONE

HEX

#EFF0F2

RGB

239,240,242

CMYK

1, 1, 0, 5

PANTONE

HEX

#F6F7F8

RGB

246,247,248

CMYK

1, 0, 0, 3

Typography

Titles & Headings

Title

Font:

Poppins

Size:

48 px

Weight

bold

line-height

1.17

Letter-spacing

-1.2

THE SPECTACLE BEFORE US WAS …

Subtitle

Font:

Poppins

Size:

32 px

Weight

normal

line-height

1.325

Letter-spacing

-1.2

The spectacle before us was indeed sublime.

HEADER 1

Font:

Poppins

Size:

42 px

Weight

bold

line-height

1.325

Letter-spacing

-1.05

The spectacle before us was indeed sublime.

HEADER 2

Font:

Poppins

Size:

32 px

Weight

bold

line-height

1.325

Letter-spacing

-0.8

The spectacle before us was indeed sublime.

HEADER 3

Font:

Poppins

Size:

24 px

Weight

bold

line-height

1.325

Letter-spacing

-0.6

The spectacle before us was indeed sublime.

HEADER 4

Font:

Poppins

Size:

21 px

Weight

bold

line-height

1.325

Letter-spacing

-0.525

The spectacle before us was indeed sublime.

HEADER 5

Font:

Poppins

Size:

18 px

Weight

bold

line-height

1.325

Letter-spacing

-0.45

The spectacle before us was indeed sublime.

HEADER 6

Font:

Poppins

Size:

16 px

Weight

bold

line-height

1.325

Letter-spacing

-0.4

The spectacle before us was indeed sublime.

BODY

Font:

Nunito Sans

Size:

16 px

Weight

400

line-height

1.5

Letter-spacing

-0.4

By the same illusion which lifts the horizon of the sea to the level of the spectator on a hillside, the sable cloud beneath was dished out, and the car seemed to float in the middle of an immense dark sphere, whose upper half was strewn with silver. Looking down into the dark gulf below, I could see a ruddy light streaming through a rift in the clouds.

Logo Usage

Looking for our brand assets?

Download Assets

Don'ts